Boat rentals at White Rock Lake would change hands under a five-year concession contract on the Dallas City Council's consent agenda for Wednesday, Oct. 28.
The Park & Recreation Department recommends Alexander-Williams Design House LLC, owned by CQuvator Alexander-Williams and based on Enterprise Drive in Rowlett, to rent kayaks, canoes and stand-up paddleboards to lake visitors every day. The Park & Recreation Board approved the pick on June 18.
The last watercraft rental contract at the lake went to Dallas Kayak Company in October 2022, when the council approved a three-year concession, according to the city's agenda information sheet.
What the operator would provide
Under the contract terms described by the city, the concessionaire must:
- hand out a life vest with every rental
- keep a motorboat on site to keep renters safe
- supply, maintain and store all of the equipment
- make minor capital improvements and repairs
In return, the operator pays the park department 22% of the rental operation's annual gross revenue. The city estimates its net take at $49,668.77 a year for the general fund.
